Wayne Rooney and 'Coke Zero' launches search for the best street footballers
‘Coke Zero' Presents: Wayne Rooney's Street Striker
Today sees the launch of ‘Coke Zero' Presents: Wayne Rooney's Street Striker - a huge competition to find the nation's most skilful street footballers. Successful players will go head-to-head in front of Rooney in a winner takes all final being shown on Sky One. The best player will be crowned 2008's ‘Coke Zero' Street Striker and will also win a once in a lifetime holiday to Rio de Janeiro - the home of street football.
To enter, players must be aged between 14 and 18 and attend one of 5 trials being held throughout the UK this summer. Our scouts will be looking for players who embody Rooney's passion, determination, skill and raw talent. If you think you've got what it takes go to www.coca-cola.co.uk/waynerooney to find out more.
Wayne Rooney is looking forward to leading this year's search: "I used to play loads of street football as a kid and I can't wait to be involved in the competition. I think everyone should get out to the park or wherever it's safe and have a kick-about whenever they can.'"
James Williams, Head of Brand Experience, Coca-Cola Great Britain, said: "The competition has gone from strength to strength since it started in 2006 and this year's is set to be the biggest and best yet. We're looking forward to unearthing some of the most skillful footballers you'll ever see."
‘Coca-Cola Zero', dubbed ‘Bloke Coke' has the great ‘Coke' taste but zero sugar and has been a huge success since it was launched in the UK in 2006. 'Coca-Cola' has a heritage in football that stretches back over 70 years and spans all levels of the game, from grassroots initiatives through to associations with the biggest names and tournaments in world football. In UK football, Coca-Cola Great Britain is best known for its title sponsorship of the Football League and its long-standing work with both the Scottish and English Schools Football Associations.
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Notes to Editors:
The Coca-Cola Company is the world's largest beverage company, refreshing consumers with more than 450 sparkling and still brands. Along with ‘Coca-Cola', recognized as the world's most valuable brand, the Company's portfolio includes 12 other billion dollar brands, including ‘Diet Coke', ‘Fanta', ‘Sprite', ‘Coca-Cola Zero', ‘glaceau vitaminwater', ‘Powerade', ‘Minute Maid' and ‘Georgia Coffee'. Globally, it is the No. 1 provider of sparkling beverages, juices and juice drinks and ready-to-drink teas and coffees. Through the world's largest beverage distribution system, consumers in more than 200 countries enjoy the Company's beverages at a rate of 1.5 billion servings a day. With an enduring commitment to building sustainable communities, the Company is focused on initiatives that protect the environment, conserve resources and enhance the economic development of the communities where we operate. For more information about the Company, please visit the website at
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